Pasch Consulting Group
Web - SEO Consultants
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Search Engine Optimization - Client Case Studies
Effective search engine optimization projects are a result of a number of factors that vary with each client. For some of our clients, getting high page one results took just a few weeks. Other clients in very competitive on-line business fields took much longer. Review these case studies to see the end results of our work and then we can discuss your specific website and your marketing goals.
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Acura of Peabody is a member of the Lyon-Waugh Auto Group and they selected PCG as a result of our work at BMW of Peabody. The Acura dealership needed assistance with their SEO and SEM campaigns. In 30 days, we built them a customized website on a strong URL: From our research, consumer were typing in basic Acura model names and NOT the state or location in any frequency. They were typing in Acura car models as well as "Acura dealer" so we picked this base name first. In the coming months we will be adding our new SEO inventory module as well as creating sub-domains we each car model they sell.
The website was launched in September 2008 and case
study is being prepared.
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The CEO of Edible Gifts Plus gave us a call in December 2007. She received our name from an existing client, Shelly Katz, President of Bonita Marie International. Since we had assisted Bonita Marie with their ecommerce websites and were very pleased with our results, they recommend Margo to call us. Margo runs a successful online store that sells gourmet chocolate covered pretzels, chocolate covered giant fortune cookies, gourmet popcorn and loads of great treats. This is a very competitive market that includes birthday, holiday and corporate gift baskets. The project has just begun and we will build a case study on this project because we are working with an off the shelf ecommerce system from Volusion that looks like it will work well with our SEO techniques. |
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Mollydooker Winery hired us to create a new
US direct sales website for their Australian winery.
Previously, the winery only sold in the US market
through wholesalers and distributors. The
www.buymollydooker.com project went
live on February 15, 2007 and as of July 1, 2007 the
site has generated over a million dollars in wine sales..
When terms are searched on the Internet for topics relating to their wine product names, or Sarah and Sparky's given names we have been successful in having their websites pages gain page one visibility and dominate SERP. |
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Circle BMW
asked us to develop a number of car specific sites which
have gained national page one prominence for BMW search
terms. We purchased these valuable domain names for our
client and developed these new websites from scratch.
Some of the domains we purchased are: We also worked to optimize their existing website at www.circlebmw.com for search. Today, that site is on page one for all the client's requested search phrases related to BMW and New Jersey. Specifically, We also developed a new site called: www.bmwusedcars.net to kick-start their BMW used car business and increase Internet car sales. This is a database driven website for BMW used cars. As of July 1, 2007 type in the search phrase "BMW used cars" puts this site listed #8 in the USA. The position will gain even higher traction when we add more content over the coming months. On November 2, 2008 the site is now #1 in the USA for the search term "BMW used cars". |
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Radiant LED Lighting
is a good example of a company that had a
decent existing website that was not effective in web
search. The keywords they wanted to gain visibility
with were very competitive and their existing website
was not working. So we decided to leave the existing website alone and build a new website with a better URL name. The new website along with postings on variable trade and industry websites, their search engine visibility has significantly improved. Site was launched in April 2007 and we have updates along the way up to November 2008. |
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Infiniti of Santa Monica was a
struggling dealership before Steve Rudkin arrived in
2007. The Pasch Consulting Group was soon brought
on board and together we have built the most impressive
SEO architecture for Infiniti car dealers in the USA.
We have create a number of microsites that rank on
Google Page One for NATIONAL search phrases like: The microsites are generating over 100 solid leads per month from organic search optimization. |
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Chief Executive Air
had a website that was outdated and had little searchable
content. A new website was implemented by our company
in September 2006. The business of private jet charters is
one of the most competitive categories for SEO. With
big names like "Netjets" in this category, it was not an
easy task to turn this site up on Page One. Google and Yahoo have since indexed the new website with great results. It took six months but each month the rankings got better. There are still room for improvement, but the client is very happy with the result he paid for and we continue to expand his web marketing presence. |
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St Edwards Pointe, Staten Island waterfront
community had a website sitting on a URL called
www.stedwardspte.com which was not easy to remember
nor effective for search. The URL was only one
issue at hand the main problem was that the site was
lacking effective content and inbound links. We purchased a more effective and descriptive domain name that would also tie into their print and radio advertising: www.statenislandwaterfrontliving.com. We also added more content to the website and added some attractive photo slideshow of the homes that were completed. In just a few weeks, the project was ranking on page one on Google and Yahoo. |
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Luxury Attaché
has a website built that was completely a flash
based site and thus had no text for Google and Yahoo to
index. In the first week of March 2007, we created a
new text based website and published it on the new
domain name:
www.nyconciergeservice.com. We also submitted the new website and business information to a number of important business directories, which instantly added a big SEO bang. This is just the start of our work to bring this company and their services to New York web surfers. |
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The
J Henry Band's
previous website had no SEO designs and was
invisible to searches. The band's old website was NOT
in the first 10 pages of Google search results. On
September 22, 2006 our team launched a new website for
the band. In a matter of weeks the new site was picked up by the major search engines for key search phrases on the band. This short indexing period is not unusual for sites that have names that are not highly competitive. |
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Sonic Boom Studios asked us to create a new
website for this company. The existing website has no
searchable content, only one photo image. The project
started on November 24th and we were also able to secure
the domain www.njrecordingstudio.com. It was amazing
that this domain was open since its one of the top
search phrases for this industry in New Jersey. We have now been able to get this company on page one for Google, Yahoo and MSN for the search term: "NJ Recording Studio". |
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Brian Pasch
loves to write about wine and his wine blog article
place on Google and Yahoo page one on a regular basis.
These articles are ranked so well because they are
optimized for search and provide meaningful content to
wine readers. Blogging can be a very powerful way to get your message out on the Internet. The article examples in this case study show how important new content can be for inbound links and traffic to your website. |
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Table
Restaurant open in January of 2007 and had
to distinguish itself from the many other BYOB
restaurants in Monmouth County. We were asked to
provide SEO advice for their website project.
We also help get the website design started before it
was handed over to an internal staff member. The launch of Table Restaurant in Little Silver was a smashing success. The second bit of good news is that when you are searching for the restaurant on the Internet, their website is right at the top for their key search phrases. |
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